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One Tube, Five Results!

Our entire range of PPD and ammonia free colours can be mixed together, giving you the freedom to blend colours to create your own perfect custom shade.

One tube, five results:

  1. Semi-permanent
  2. Demi-permanent
  3. Toner
  4. Permanent coverage
  5. Intensive coverage

You can achieve 5 results from one tube of colour, depending on the developer used.

  1. We offer four different developers, which give you the flexibility to choose multiple different finishes:
  • 5 vol developer which will deposit some colour, tone and shine only and leave a semi-permanent finish.
  • Our 10 vol developer will give a longer lasting demi-permanent result which blends some greys, last up to 24 washes, and which fades away over time without leaving a demarcation line.
  • Our 20 vol developer will achieve a permanent colour outcome and complete grey coverage for the most users.
  • Our 27 vol developer is specifically formulated to cover stubborn greys.
  • Toners are any cool-based colour applied with a 5 or 10 vol developer. Select a cool-based colour lighter than the lightest colour in your hair to deposit only some soft colour, tone and shine.

Colour Perfection:

If you are colouring regularly to cover greys, then the healthiest approach to colouring is to colour with a permanent colour (20 or 27 vol developer) at your roots only. You can boost tone and colour in your lengths with a semi or demi-permanent colour or toner (a toner is any colour with cool secondary tones applied with a 5 or 10 vol developer).

This approach gives you complete grey coverage, and keeps your hair beautifully coloured, healthy, shiny and strong. We call it Colour Perfection.

This approach will avoid layering colour, and keep your hair strong and healthy.

All our colours are free from ammonia, PPD and titanium dioxide and are cruelty-free and vegan as well.

Our mixable and interchangeable colours and developers create endless possibilities for you to achieve a colour you love, while maintaining the best possible condition of your hair.

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