Our entire colour range is cruelty free! Likewise, our salon grade permanent colour is made in Italy with ingredients which are completely free from any products with animal origins. There…
10 Tips to Keep Your Red Hair Vibrant
Shades of red can be deep and rich, or soft and understated, but they can wash out quickly. While the picky pigments in reds require a little extra upkeep, these…
10 Tips For Your Best Blonde Hair Colour
We’ve put together our top ten tips to keep your blonde hair maintenance as simple as possible: 1. INGREDIENTS MATTER Key ingredients to avoid are ammonia and PPD. Ammonia can irritate…
10 Tips To Keep Your Brunette Colour Looking Its Best
Brunette colours are popular, beautiful, versatile and easy to live with and love. While they are easier to maintain than red or blonde colours, every brunette can benefit from a…
5 Super Simple Steps for Colouring the Back of Your Hair
If you’ve ever wondered how you can colour the back of your hair by yourself, you’re not alone. The good news – with a few steps straight from the salon,…
6 Ways to Get the Most out of Your Membership
You’re in total control of your hair colour plan. From finding your perfect shade to auto-shipping on your schedule, we’ve got a no-miss list of ways to make your home hair colour experience…
Expert Tips on How to Colour Someone Else’s Hair
We know quite a few of our clients colour their mother’s, sister’s or friend’s hair, which is a lovely way to spend some time together and be super helpful. Here’s…
The Definitive Hair Colouring Dictionary
Did you know that increasing your vocabulary can increase your IQ? We’re going to raise your colourist IQ through the roof by getting you across some key colouring terms: Warm:…
Single Tube Super Blends
Want a colour which injects energy, confidence and multi-dimensional tones? Your hero colour might just be a single tube super blend. One tube of colour, delivering a whole lot of…
Why Choose PPD-free Colour?
Many consumers prefer ammonia-free colour, whether for salon or at home colouring. Ammonia has a pungent, harsh smell which can irritate the skin, eyes and nose, but there is little…
Three Reasons Your Hair Will Love Ginseng
Used in traditional Chinese medicines for centuries, ginseng is a powerful ingredient with a wide variety of uses. Researchers from The Mayo Clinic and National Center for Biotechnology Information have…
6 Tips for Flawless Coverage over Colour Resistant Greys
Grey roots can be unwanted and difficult to cover. If you are looking to colour resistant grey hair, we can help you improve your colour coverage to give you consistent,…
5 Reasons Why Every Colourist Uses a Tint Brush and You Should Too
Colourists always use a tint brush and bowl and are very careful with their colour placement. Their results (and job!) depends on them placing the right colour in the right…
Why You Should Choose The Shade for your home colouring?
Here’s how The Shade can help you lift your home colouring to new heights: Avoid unnecessary exposure to chemicals such as PPD, parabens and ammonia The Shade’s permanent colours are…
Healthy Hair is Beautiful Hair
More of us are realising that a kinder, gentler relationship with our hair is better. Healthy hair looks its best and retains colour better than dull, dry, over-processed damaged hair.…
Section Your Hair Like a Pro
Hair sectioning helps you manage your colour application, helping you achieve even, full colour coverage and professional colouring results at home. Sectioning helps you organise your colour application, helping you…
How to Avoid Colour Banding
Colour banding, also known as the halo effect, describes the darker colour band that can appear when new colour is applied over new regrowth, and extended to layer over previously…
Hot Roots
Colourists use the term hot roots to describe the effect where your hair’s roots are visibly warmer than the rest of your hair colour. Hot roots generally look lighter than…
Your Home Salon
The Shade is here to bridge the gap between the salon and home colouring. We provide personalised colour selection and application expertise, and send your salon colour and colour application…