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The Shade is here to bridge the gap between the salon and home colouring. We provide personalised colour selection and application expertise, and send your salon colour and colour application accessories, so you can enjoy gorgeous colour from the comfort of your own home.

We’ll send you everything you need to achieve ongoing, fabulous hair results from your very own home salon.

Colourist expertise:

Our online Colour Consultation gives you colour selection guidance to meet your hair goals. You can also talk to our colourists for personal, professional colour advice.

Better, Healthier Salon-grade Colour:

We deliver your Italian made permanent salon grade colour (with argan oil, aloe vera and ginseng and without ammonia, PPD, parabens and phthalates) together with the accessories you need to achieve flawless colour results at home.

Colourist Accessories:

We send you everything you need for your home salon, including:

• Tinting bowl
• Tinting brush
• Colour-proof colouring cape
• 4 sectioning clips
• Storage Bag

You use the bowl and brush for mixing the colour, the brush for hair sectioning and precision colour placement, and the clips to section your hair. The colour-proof cape will keep you stain-free.

All your home salon accessories are reuseable, and we provide a bag for you to store them until your next colour application.

The colour-proof cape (and bag) are machine washable. Run them through a short, cold water wash and line dry in the shade. Don’t put them in the dryer or direct strong sun, as the colour proof finish isn’t designed to be exposed to direct heat.

This product is INCREDIBLE. I am in love with the quality of not only the dye itself but also the brush, cape and no spill mat! I definitely recommend THE SHADE to anyone. The convenience is fantastic. The instructions are very easy to follow and there is absolutely NO MESS!!! I will never go to a salon again!

A. Singh

😁 Ladies..one of the best products I have ever used, Colour is superb, everything is in the Kit, easy to use, will be purchasing again, well done, great product, that actually works 👏👍

K. Smith

From the start I was super impressed with Shade, so that I got my daughter using it. We are fussy hair people! The colours are fantastic but also leaves my hair softer and shinier than I’ve had with other brands used by my hairdressers. Great quality, great service.

L. Blake