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The ShadeThe Shade
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The ShadeThe Shade
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Kim saves over $3,000 per year with The Shade!

Before Kim found The Shade, she was spending $300 every 4 weeks at the salon to colour her hair. Now she spends $35.95 every 4 weeks.

Kim has long and thick hair and has been using The Shade for the last 2 years. Here is a breakdown of her savings:

24 salon visits = $7,200
24 The Shade Colour Kits = $862.80

Total saving: $6,337.20

In addition to this massive cost saving, the time saving has been enormous:

24 salons visits x 3.5 hours = 84 hours
24 The Shade treatments x 1 hour at home = 24 hours

Total time saving: 60 hours

So not only does Kim save $3,168.60 per year, she also saves 30 hours per year.

Amutha Suriakumaran
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This product is amazing, I have spent thousands at the salon and will come out with my greys still showing but this product has given me complete coverage
Elizabeth Battiato
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This product is of the Highest quality the colour, the developer, the shampoo, and conditioner. The result I have achieved at home is the best I have ever had and better than the salon.
Katie Koekemoer
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I absolutely love being able to control when I can colour my hair at home and not having for spend so much money on colouring in a salon. My hair has been so healthy and shiny since using these products I just love it. Thank you
Belinda Goodwyn
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Seriously folks, stop wasting your time & money either going to the salon or buying cheap dye kits from the supermarket that just leave you with substandard results. As soon as I look in the mirror & see regrowth, my "The Shade" box arrives in my letterbox. The results are nothing short of outstanding & I don't even have to leave my house!
Janine Nairn
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I’ve been having my hair coloured professionally for ever and decided to try to do it myself to save myself some time and money....... what could possibly go wrong?! As it turns out - nothing! It’s a simple process and the results have been excellent. It even lasts longer than my salon colour! Would highly recommend The Shade.
Rebecca Goff
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Fabulous! I was really nervous about dying my own hair but after just having baby number 2 I couldn't bring myself to pay the salon prices. My hair looks great and instructions ard very easy to follow. Will be a definite repeat use and the money I save can go towards doing something fun with the family.
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Would you like to save time and money like Kim?
For a limited time, receive 30% off your first order. Simply click on the button below to find your perfect shade.
Add the promo code 30%OFF in Checkout

FIND MY PERFECT SHADE

BLACK

DARK
BROWN
CHOCOLATE
BLONDE
GOLDEN
BROWN
DARK
BLONDE

GOLDEN
BLONDE

LIGHTEST ASH
BLONDE

LIGHTEST BEIGE
BLONDE

BLACK

DARK
BROWN
CHOCOLATE
BLONDE
GOLDEN
BROWN
DARK
BLONDE

GOLDEN
BLONDE

LIGHTEST ASH
BLONDE

LIGHTEST BEIGE
BLONDE

AS FEATURED IN
FIND MY PERFECT SHADE

#HAIRGOALS ACCOMPLISHED

FIND MY PERFECT SHADE
Every box is a premium salon experience delivered to your door!
Get the Colour you need
Each Colour Kit delivered to your door includes:
– Colour Tube
– Developer
– Barrier Oil
– Colour Protection Shampoo
– Colour Protection Conditioner
– Hair Colour Remover Wipe
– Gloves
accessories
With the Salon Set to make it happen
All items in the Salon Set are reusable:
– Tint Brush
– Tint Bowl
– Colour-Proof Cape
– Colour-Proof Bench Mat
– 4 x Sectioning Clips
– Storage Bag.
FIND MY PERFECT SHADE
accessories

WHY THE SHADE?

The Shade delivers hair colour you’ll love, made with ingredients you can feel good about.
Our permanent hair colour is salon grade and is free from Ammonia, PPD, Parabens and Phthalates, and formulated with Argan oil, Aloe Vera and Ginseng Root Extract to nourish and strengthen your hair while delivering radiant, multi-dimensional colour with every use.

GO TO QUIZ

WHY THE SHADE?

Itch-free and gentle
100% free of Ammonia, PPD, Parabens, Phthalates, and Gluten so gentle for those with sensitive skin or allergies to conventional hair colour.

Amazing condition post-colour
Includes Aloe Vera, Argan Oil and Ginseng Root Extract which leaves your hair soft, shiny and healthy!

Vegan and Cruelty-free
No ingredients are derived from animals, nor tested on animals.

100% grey coverage, even stubborn greys
For those with stubborn greys, we have a process called pre-softening which softens and lifts the cuticle of the hair to allow better colour absorption and results over stubborn greys.

Italian-made, salon-grade colour
Italy produces the world’s best hair colour bar none. EU cosmetic regulations are extremely strict, and quality is guaranteed.

Free Colour Advice
Our colourists are available 7 days/week for personalised advice

FIND MY PERFECT SHADE
WOMEN HAVE NOTHING BUT
LOVE FOR THE SHADE
“The Shade is the best DIY hair colour product I ever used. My hair is fine with some grey hair showing up. Their hair colour lasts and you’ll be amazed how simple the instructions are. Bonus, their shampoo and conditioner are great products too”.

Marie S.

“After colouring my hair at home for over twenty years, this is by far the best colour I have come across. Covered my greys exceptionally well, left my hair feeling very healthy & absolutely loved the blonde colour”. 

Justine D.

“Great product. Excellent coverage and gentle on the hair and scalp!”

Shalini S.

“I waited with anticipation for my new toxins free colour. Once I received it I couldn’t wait to try it out and the results are amazing! My hair is shiny, the colour is perfect and vibrant, just as I wanted it to be! The entire process was easy from the colour consultation which was very helpful and highly professional to having the perfect desired results! I am very happy I found this product and will never go back! Thank you! You’ve got yourself a customer for life!”

Mirta P.

Salon grade, ltalian made multi-dimensional color

Money-saving

Free form ammonia, PPD, parabens and phthalates

Time-saving

with Argan oil, Aloe vera and Ginseng extract

FIND MY PERFECT SHADE

HOW IT WORKS?

  • How To Colour
  • Instructions and Safety Card
  • FAQs
  • Shipping

ABOUT

  • About
  • Membership
  • Our Story
  • Hair Colour Chart
  • Colour HQ

MY ACCOUNT

  • My Account
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COMPANY

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Contact Us
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  • HOW IT WORKS
    • How To Colour
    • Duo
    • Instructions
      • Hair Colouring
      • Pre-Softening
      • Bleach Wash
    • FAQS
    • Ingredients
    • Membership
    • Shipping
  • Colour Consultation
  • Shop
    • Hair Colours
    • Accessories
    • eGift Card
  • REVIEWS
  • Look Book
  • Colour HQ
  • ABOUT
    • Our Story
    • Our Colour Chart
  • Login
Cart 0
  • HOW IT WORKS
    • How To Colour
    • Duo
    • Instructions
      • Hair Colouring
      • Pre-Softening
      • Bleach Wash
    • FAQS
    • Ingredients
    • Membership
    • Shipping
  • Colour Consultation
  • Shop
    • Hair Colours
    • Accessories
    • eGift Card
  • REVIEWS
  • Look Book
  • Colour HQ
  • ABOUT
    • Our Story
    • Our Colour Chart
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