Top 10 Tips To Keep Your Brunette Colour at its Best

Brunette colours are popular, beautiful, versatile and easy to live with and love. While they are easier to maintain than red or blonde colours, every brunette can benefit from a few colour boosting pro tips.

These top ten tips from our hair colourists will help keep your brown brilliant, rich, and fresh as can be.


There’s been a lot of R & D in the colour sector resulting in a new generation of ingredients which can deliver permanent, salon grade colour without unnecessary harsh chemicals.

Key ingredients to avoid are ammonia and PPD. Ammonia can irritate your eyes and nose with its harsh smell and is otherwise used in industrial cleaning products. Leading breast cancer researchers advise reducing or avoiding PPD exposure, so lets take their word for it.

The Shade’s colour range is free from ammonia, PPD, parabens and phthalates and is blended with Argan oil, Aloe Vera and Ginseng and delivers permanent, salon grade colour.


Get ahead of process-worn locks with an intensive conditioning treatment such as our favourite thermal Tsubaki oil treatment. This will infuse your hair with the moisture it needs to strengthen your hair, minimize breakage and dullness and repair damage and also leave your hair beautifully soft and shiny.


Daily washing dulls hair colour. You can slow your fade by limiting washes which allows your natural oils to hydrate and strengthen your hair between washes.


A quick cold water rinse after conditioning helps seal the cuticle and preserve your colour.


Avoid the drying and tonal impacts of chlorine or salt water by wetting hair with tap water and adding just a tad of conditioner before you take a dip, which can help protect your hair from the drying effects of salt or chlorine water.


We love it, but the sun isn’t always the best friend to our skin and our colour, and it does cause colour fade. Pop on a hat to extend your colour and protect you from sun damage.


Avoid the duller, darker colour result that comes from layering fresh colour over previously coloured hair. Use the tint brush (provided in your Salon Set) to keep your touch-ups strictly to regrowth, and avoid overlapping.


Consider lifting out older, darker pigments annually with a bleach wash. This is helpful if you have colour build-up or older, layered colour which leads to darker, duller colour results.


Try to reduce or avoid using heated styling tools as much as possible, Heat applied directly to your hair can make hair more porous, and that means it’s more difficult for the strands to retain colour. Use a heat protecting product before using heated tools to keep your locks safe from colour degrading hot tools.


The colouring process opens the hair follicle to deposit colour pigments, making your hair a little thicker and also prone to a little more dryness. As well as some of the tips mentioned above, which help keep your coloured hair nourished, moisturised and conditioned, it is best to stretch out your hair washes and skip a few wash days. This allows your natural oils to counter-act dryness, keeping your brunette hair looking bright, healthy and reducing the colour-fade the can happen with daily washing.

The Ash Brown has left my hair without the ghastly red tone; soft and manageable,a month on. Thanks for fast delivery and quality product. Also for all the information freely available on your site about the colours . This enabled me to choose the colour that gave the result desired.

M. Cross

I am incredibly impressed at the colour!! It is the ABSOLUTE perfect dark brown, not even my latest hair dresser could get right. The very reason why I have tried this. The home kit is like a mini-professional kit, with everything you need. I love this product. I highly recommend this product

T. Butler

The Shade kit had everything I needed for such an affordable price. I absolutely loved the shampoo and conditioner. My hair throws a lot of warm tones and I’m always apprehensive about trying at home colours but the cool dark brown colour did not disappoint. I’m very impressed with this product and will continue to purchase.

E. Kokkin

Leave a Reply

Your email address will not be published.